So, check this out, right? IDmission, they’re in the business of identity verification, and they didn’t even know that the sports venue space needed them! Can you believe that? But then, out of the blue, Aramark, you know, the big players in the industry, they reached out to IDmission for some help with age/ID verification. And that’s when things started to get interesting.
Now, Aramark had been dabbling with other self-service options, like this Amazon One contactless pay thing at Coors Field. But here’s the thing, those options still required some kind of interaction with a real person. So, when Aramark discovered IDmission and their willingness to go the extra mile to make things work, well, let’s just say they were impressed.
And it’s not just Aramark that IDmission has partnered up with, oh no. They’ve integrated with Cecilia.ai, Drink Command, TendedBar, and even worked with Wicket on the Browns’ express beer-authentication program. These guys are serious about making identity verification easier and more secure.
Now, here’s where things get really cool. IDmission has this passive liveness detection thing that can tell the difference between a human face and, get this, an attempt to deceive! Yeah, like a photo, or an image on a screen, or even someone wearing a mask. They’ve used AI and machine learning to train the system with over a million images, half of them featuring real people and the other half with deception attempts. They even tested it on those lifelike wax figures at Madame Tussauds in Vegas! Talk about going above and beyond!
And get this, they have to retrain the system every two weeks to keep improving its capabilities. It’s a painstaking process, but once they do it, oh man, it works like a charm.
With a quick face scan, users can enter a Zippin store, where they can shop and leave quickly, without having to take out their wallet or phoneAramark