Hey, have you guys been hearing about generative artificial intelligence lately? It’s been making headlines in 2023 and causing some concern in a few different professions. The intelligence sector is one of them, especially after a big company announced they were laying off a bunch of employees. Some people are worried that machines are going to take over, but before we all start freaking out, let’s take a step back.
AI: a technology already in use, but taking things to a new level
So AI is already being used by business intelligence professionals. It helps with things like finding information, analyzing audio and video, and sorting through a ton of data. But now, AI is stepping it up with its generative capabilities. It can create new texts and even make images from scratch, which is a game changer for intelligence work. Tasks that used to take hours can now be done in moments. But of course, some people are feeling a little uneasy about it.
The need to educate BI professionals
There’s a lot of fear and concern among professionals about this new AI. But some companies are trying to help by organizing webinars to show off how BI platforms can benefit from generative AI. It’s helping to calm some nerves and show people the possibilities that come with this technology.
We’ve seen how much professionals’ worries eased as they learned more about the new capabilities. They’re starting to see the opportunities and are gaining confidence in their work. With time saved on tasks and more room for leadership and collective intelligence, the future is looking bright for intelligence work. It’s not the end of the profession, it’s just a transformation.
As generative AI makes its mark, the BI industry is evolving. Some companies might try to use it as an excuse to cut costs, which can hurt them in the long run. But others will focus on how the role of BI professionals needs to change, just like it did when the World Wide Web came on the scene. The methods will evolve, but the core of the profession will remain essential in a changing world.