Hey, what’s up everyone, we’ve got Ritu Jyoti here, a group VP of AI and automation at IDC. She’s going to be talking to us today about some really interesting stuff, man. You know technology, it’s a game-changer, but we really need to figure out how to use it to actually drive business success. So without further ado, let’s dive in. First, she’s going to be talking about the industry transition, voice of the customer, and big market trends. Then she’s going to give us some tangible guidance on how we can really harness this business transformation. So let’s get into it.
We’re in the era of AI everywhere, man. Our current time was all about cloud and mobility, but now we’re moving into a whole new era with AI. And it’s not new, we’ve been using it for a while now. And with the advancements last year, we’re seeing all sorts of new use cases. Ritu’s got some survey data and customer interviews that back this up, showing that generative AI is getting a lot of attention. Companies are starting to explore it more and more, spending millions and projecting trillions in GDP growth.
But what’s really interesting is how the types of AI applications are shifting. We’re seeing conversational applications and development and design apps becoming more important. People are realizing that generative AI can revolutionize how we interact with machines. It’s not just for software developers, it’s going to impact IT ops engineers and help with automating tasks like organizing log files.
There are so many use cases popping up, like automated analysis and summarization. Companies like Viably are using generative AI to aggregate insights from emails and surveys in a more accurate and timely way. It’s a game-changer for customer operations and marketing professionals. And let’s not forget about conversational applications, they’re going to be huge for customer service, HR, and accounting.
But it’s not all sunshine and rainbows, there are some challenges, man. Data security and privacy are big concerns, and finding the right partners for implementing generative AI can be tough. But there’s a lot of opportunity here, and companies are working on solutions. It’s a rapidly changing environment, and there’s a lot more to talk about.